Sometimes, despite your best efforts, there's negative information floating around on the Internet about your business. It could be that you ran into a customer that you just couldn't please, that a transaction didn't go the way it was supposed to, or even that you took over a business from someone else that wasn't as Read More
The Best Way to Counter Bad News Online
Jun-14th-2011
How Search Engines and Social Media Sites Can Hurt Your Business…if You Ignore Them
Jun-14th-2011
Occasionally, we come across business owners who have been getting along without the Internet for so long – usually through print ads, coupons, and word-of-mouth advertising – that they just don’t see a need to bother with it now. That’s understandable, given that online marketing can represent a sizable investment of both time and cash. Read More
A Handful of Customer Service Tips to Save More Customers… and Preserve Your Reputation Online
Jun-13th-2011
"The customer is always right" has always been something of a misguided philosophy, since there are some people that are practically impossible to please. But in an age of instant communication, it's become more important than ever to deal with disgruntled buyers before they go public with their complaints. That's because the Internet spreads "word Read More
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