Google's latest search engine algorithm update (Panda) caused a ranking drop for many websites, big and small.  The goal is to reduce the number of low quality sites that rank well on the search engine results page.  Too much filtering?  Perhaps.  But remember, Google is all about delivering the best content to their users.  It Read More

Local SEO could be important for almost any kind of small business website, but there are some who simply can't afford to skip it. If you own or manage any of these three kinds of companies, be sure you're doing everything possible to help customers in your neighborhood find you online:

For those business owners who used to rely on the Yellow Pages and miss them now, we have some news to share with you: The rise of local search is actually a great thing. While it's always hard to make a transition in your business, especially when it comes to changing the way you market, Read More

When it comes to online marketing, you might not know what the next big thing is going to be, but it’s a pretty sure bet that it’s going to show up sooner rather than later. One minute, online videos are the hot thing, only to be replaced by social networking sites like Facebook and Twitter Read More

Reasonable Expectations from your Search Engine Optimization Strategy Often clients ask us what to expect from our search engine optimization or pay per click (ppc) strategy we create for them.  Most search engine marketing companies are well aware that SEO and PPC to a lesser extent, are educational processes, from sales to signing on the Read More